Zapier vs Make (Integromat)

Verdict

Both automate the same kinds of work, but they're built for different operators. Zapier wins on integration breadth and ease — it connects more apps and sets up faster with almost no learning curve. Make wins decisively on price and power: its visual canvas handles complex, branching logic at roughly 3–5x lower cost per action. The tradeoff is that Make's credit pricing demands more attention and its canvas takes time to learn.

Pick Zapier if: You want automations running fast with minimal setup, you depend on a niche or long-tail app (its 7,000+ integrations dwarf Make's ~3,000+), or no one on your team wants to monitor usage. You'll pay a premium, but it tends to just work.

Pick Make (Integromat) if: Budget matters, your workflows are complex or high-volume, or you're comfortable learning a visual builder. At equivalent volume it's commonly 3–5x cheaper, and its canvas handles multi-step branching logic that's awkward in Zapier.

Head to head

• Integrations · Zapier · 7,000+ apps vs Make's ~3,000+; safer for niche or legacy tools.
• Ease of use · Zapier · Near-zero learning curve; Make's canvas is powerful but takes time to master.
• Complex workflows · Make · Visual builder handles branching, iteration, and data transforms that strain Zapier.
• Price at volume · Make · Commonly 3–5x cheaper per action; Zapier's per-task cost climbs fast with multi-step Zaps.
• Predictability · Zapier · Task model is easy to reason about; Make's credits need monitoring, and failed steps still consume them.

Price reality

Make's entry Core plan is $12/mo billed annually for 10,000 credits (a credit is one module action). Zapier's entry Professional plan is about $19.99/mo annually for 750 tasks. At realistic SMB volume the gap is still stark — a workflow costing ~$12–20/mo on Make often runs $70+/mo on Zapier. But the meters differ: Zapier counts only successful action steps (triggers and filters are free), while Make counts most module actions including some that fail, so complex scenarios can burn credits faster than expected. Make switched from 'operations' to 'credits' in August 2025; for standard automations the per-action cost is unchanged.

Who should pick neither

Look elsewhere at very high volume — above roughly 80,000–100,000 actions a month, a self-hosted tool like n8n on a cheap VPS undercuts both. And if you only need one or two simple two-app connections, both are overkill; a free tier or single-purpose tool will do.