Zapier

At a glance

Best for

Quick, simple automations across many apps

Pricing

Free (100 tasks/mo); Professional $29.99/mo ($19.99 annually); Team $103.50/mo ($69 annually)

What reviewers say

Reviewers near-universally praise Zapier's integration breadth — 7,000+ apps, more than any competitor — and its beginner-friendly setup. The recurring complaint is cost at scale: because Zapier bills per action step (a 'task'), multi-step workflows burn through tasks fast, and many teams report underestimating their monthly task usage several times over. Independent breakdowns repeatedly note that Make delivers comparable automation for a fraction of the per-task cost. The other knock is that the Free plan is really an evaluation sandbox — capped at 100 tasks and two-step workflows — not something you can run a business on.

Who should skip it

Skip Zapier if your automations are high-volume or many-stepped and budget matters — per-task pricing means your bill grows with your usage, and alternatives like Make can run the same workflows for substantially less. It's also overkill if you only need one or two simple two-app connections. Zapier earns its premium mainly when you need its unmatched integration library or the simplest possible setup.

Pricing reality

Headline pricing is $29.99/mo (about $19.99/mo billed annually) for the Professional plan's 750 tasks — but tasks, not the plan name, drive your real bill. A single five-step Zap running 100 times a day burns roughly 15,000 tasks a month, well beyond the entry tier, so actual cost often runs far above the sticker. Triggers and filters are free; only successful action steps count. Overages bill at 1.25x your rate up to a 3x cap. The Team plan ($103.50/mo, ~$69 annually) adds 2,000 base tasks and up to 25 users.